At the Pacific Sands Beach Resort we understand the importance of your privacy. This Privacy Policy relates to personal information collected, used and disclosed in the course of providing guest services and marketing activities, including the operation of our website.

We have outlined the type of personal information we collect and receive, the circumstances in which we collect or receive personal information, the policies and procedures we have established outlining its use and storage, and for sharing certain types of personal information in certain limited circumstances.

What is “personal information”?

The term “personal information” refers to any information that can be used to identify you as an individual. It can include, among other things, your name, address, age, personal financial information and social insurance or social security number.

What do we collect and why?

We collect personal information to assist us in making your reservation and providing the services you request, to ensure we meet your needs while you are staying with us and/or to allow us to contact you in relation to matters that arise from your stay with us. This information usually includes your name, address, phone number, e-mail address, and credit card number (with valid expiration date) or other payment information. We may also require you to provide personal identification with your date of birth and photo to verify this information.

We do not collect, use or disclose personal information about you without your consent except where such information is required by law and where we share information with our service providers as noted below. Subject to legal and contractual restrictions, you can withdraw your consent to our collection, use or disclosure of your personal information at any time. If you refuse or withdraw your consent for any purpose required to provide our product or service to you, we will not be able to provide, or continue to provide you with the product or service.


In addition, like most websites, our site uses “cookies” which enables us to remember and process your reservation, and understand and save your preferences for future reference. A cookie is a commonly used piece of software that tracks your website visits and preferences, and is capable of enhancing your visit to the site.

If you do not want to accept cookies, you can block them by adjusting the settings on your internet browser. However, rejecting cookies will affect your ability to benefit from the conveniences afforded by the use of cookies. Please note that because this is a setting on your browser, this adjustment may also block cookies for any website you visit.

Marketing and promotional material

With your express consent, we may also use the personal information you provide to send you our newsletter, advise you of promotions, or to inform you of offers or other information that may be of interest to you. In order to do this, your information may be shared with a third party, for example, a customer relationship management company and/or a marketing and communications company. We take steps to ensure our third party partners protect your personal information in compliance with the law and with the same or more stringent standards than Pacific Sands Beach Resort.

Any promotional materials you receive will provide a clear notice of how to discontinue receiving it. You may withdraw your consent at any time.

Do we disclose any information to third parties?

If you make a reservation online, we use a third party vendor to process your booking, WebRezPro Property Management System. Through WebRezPro, all supplied sensitive/credit information is transmitted using a secure server and then encrypted. This information is only available to those individuals with special access rights to such systems, and who are required by law or contract to keep that information confidential.
With the exception of WebRezPro, we will only share your personal information outside the Pacific Sands Beach Resort with your consent, where it is required or authorized by law.

Some examples are:
(a) when it is required to provide you with services you have requested in which case we will consider you to have given implied consent (e.g. surf lessons);
(b) if your stay has been paid for by a third party we will provide billing information to the paying party; or
(c) if you have failed to any pay amounts owed to Pacific Sands Beach Resort.

Any such disclosure of your personal information by the Pacific Sands Beach Resort to a third party will be made on a confidential basis conditioned upon the information being used solely for the purpose for which it has been disclosed.

How do we protect your personal information?

We take steps to ensure that personal information is processed accurately and completely. Sensitive personal information is kept secure, be it a protected database or locked filing cabinet. We train our staff in privacy and confidentiality practices. Furthermore, we take steps to ensure that only appropriate individuals have access to your information and only use that information for the purpose for which they have been granted access. Compliance with these standards is reviewed from time to time and revised as needed.

How do I access or make changes to my personal information?

It is your responsibility to provide any updates to your personal information, to maintain the accuracy of our records as is necessary for the purposes for which it is to be used. If at any time you wish to update or access your Personal Information, you can do so by contacting:

Jasmin SanDiego
Pacific Sands Beach Resort
1421 Pacific Rim Highway, PO Box 237
Tofino, BC V0R 2Z0 Canada
E-mail: [email protected]

How will I know if there are changes to this Policy?

Our Privacy Policy may change from time to time and we will post the revised policy on our web site ( so you are always aware of how we treat personal information. Without your express consent we will not reduce your rights under this Privacy Policy with respect to personal information already collected about you.


Questions or concerns regarding this privacy policy or our compliance should be directed to Sabrina Donovan, Operations Manager at the following address:

Pacific Sands Beach Resort
1421 Pacific Rim Highway, PO Box 237
Tofino, BC V0R 2Z0 Canada
E-mail: [email protected]